Driving cultural resonance and incremental lift for the world’s top brands. Every case study is a blueprint for winning with Gen Next.
P.C. Richard & Son
Cross-Platform
A feature documentary that turned a retail sponsorship into a cultural moment — and proved branded entertainment can carry a brand across every consumer touchpoint.
Earned media impressions
Premium Content Sponsorship, Athlete Brand Ambassador, AI-Driven Co-Branded Ad Spots, Retail Media, Creator Content, Public Relations, Experiential Activations, Social Media, OOH
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Glade
CreatorVue
Custom creator content that placed Glade inside a real holiday homecoming — and drove over half a million views.
Views
Creator Content, Branded Content, Social
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Hennessy
HBCU365
The first time the most famous Black artist in the world was exhibited across six HBCU campuses — bringing 10,000+ students face to face with the work.
Attendees across 6 HBCUs
Experiential Activations, Campus Programming, Cultural Partnerships
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P&G
HBCU365
A multi-campus tour connecting P&G brands to HBCU students and alumni — from on-campus activation through to in-store retail.
Total impressions, paid + social
On-Campus Activation, Influencer & Creator Program, Paid & Earned Media, Sampling & Couponing, In-Store Retail Partnerships, Brand Commercial Production
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Huggies
She's Good For Real
A multichannel, personalised content approach that drove education and preference for a babycare brand among its core consumer.
Campaign impressions
Custom Content Sponsorship, 1st Party Data Targeting, Social Activation, High-Visibility Media
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