Who is Gen Next?
Shared Gen Next Values.
Portrait Media Group’s mission is to transform how brands grow by bridging cultural insight and advanced media technology. We ensure the “next” growth segment is deeply understood, authentically engaged, and meaningfully represented. Gen Next is the three generations under 44 — Millennials, Gen Z, and Gen Alpha — redefining how brands earn attention, trust, and loyalty.
190M
Gen Next Consumers
55%
Of the U.S. Population
$4T+
Total Spending Power
25M
Multi-Ethnic Core
